Clientwww.thehighpriestxss.com
The High Priestxss is a spiritual platform initiated by Claire Yurika Davis, founder of London-based fashion cult label Hanger Inc and Portia Ferrari, content creator signed by Storm MGMT. I was approached to work on the creative direction of the branding. As Davis’ and Ferrari’s following compromises largely of Gen Y and Gen Z, my idea was to create an immersive 3d-website to tap into video games nostalgia.
The website takes the viewer on an interactive journey to an extra-dimensional world aiming to sit visually between Zelda and an occult Sailor Moon.It serves as a marketing hub as most activities of The High Priestxss happen offline. The branding has been extended to Instagram, an essential oil and a zine so far.
Details
• Service: Creative Direction, Branding, UX/UI
• CD & Design: Chau Luong• UX/UI & Design: Sven Herkt• Development: Bejal Lewis• 3d models: Sarah Ann Banks• Sound: Sebastian Lux
